Food Business News: High-Protein Ice Cream Q&A


The better-for-you ice cream category continues to see exciting growth; with a more than 35% increase in unit sales, according to SPINS. One product benefit attracting shoppers to the category is high protein, but there’s an inconsistency in how those claims are marketed. Make sure not to miss this Food Business News Q&A with our founder, Nathan Carey, answering questions from industry expert Donna Berry on the growth of this category, and the future of high-protein ice cream.